Visit Bentonville is the premier destination marketing organization for Bentonville, Arkansas. At Visit Bentonville, I developed social media strategy and a copywriting style guide, authored a number of blogs, and helped several dream campaigns come to fruition, including a brand refresh, website redesign and eNewsletter launch. During my time working here, the organization saw a 19.7 percent increase in total audience and a 6.2 percent increase in engagement across our active social platforms compared to the year prior.

From covering live events and exhibition openings to highlighting voices of individuals working to making our community better, view some of my favorite social media projects below: